KERMA
  1. [AD, Packaging]  Louis Vuitton
  2. [Motion, AD, Packaging] Sowvital
  3. [Editorial, Art Direction] Nostalgia
  4. [Logo, Visual Identity] Db journey
  5. [Identity, Illu] Renault Carwalk
  6. [Packaging, Motion, AD] Sowvital
  7. [Photography, Editing] Renault rnlt
  8. [AD, Mockup] Studio Standard Merch 
  9. [Collage, AI] What We Saw
  10. [AD, Mockup] Studio Standard Paper 
  11. [Logo, Web Design] Agence 182
  12. [Motion Design] After Effects
  13. [Logo, Visual Identity] Radiant
  14. [Photography, Edito] Grace
  15. [Application, Website] Bobby
  16. [Photo, Editorial] Propaganda
  17. [Photography, AI] Cambria
  18. [Editing] AI x Photography
  19. [Logo, Visual Identity] Ancrage
  20. [Visual Identity] Taipei Zoo
  21. [AD, Packaging, Motion] Sowvital
  22. [Edition] Books
  23. [Painting] Illustration
  24. [Illustration] Louis Vuitton

Information

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Louis Vuitton   

[Client] Louis Vuitton
[Year] 2025
[Made at] Kerma

[Artistic Direction, Packaging] 

Artistic Direction, pattern and packaging for Chinese New Year 2025.

[Credits] Gabrielle Parmentier and Manon Sikkink (AD Vuitton) / Camille Fievez (Project Manager Vuitton) / Margaux Buisson (Photographer)









Sowvital Campaign   

[Client] Sowvital
[Year] 2023
[Made at] Leslie David Studio

[Art Direction, Motion Design, Packaging]

Sowvital is a brand that's changing the game of plant care with a three-step routine made of eco-friendly, vegan, and organic-based products. At the Leslie David Studio, we did the Christmas Campaign for 2023, created the packaging for new products made for Le Bon Marché. Then created a campaign using Collage and Motion Design. Instagram @sowvitalplantcare. @lesliedavidstudio.

[Credits] Leslie David (AD). Benjamin Vigliotta (Product Photography). Blumen Paris and Studio Suzanne (Set Design Floral). Emma Le Doyen (Packaging Photography).











A Story of Romantic Nostalgia   

[Client] Blumenhaus
[Year] 2026
[Made at] Kerma

[Editorial, Art Direction, Editing] 

Editorial for Blumenhaus Magazine - @blumenhausmagazine.

In an era ruled by nostalgia’s allure, this project weaves a dialogue between two moments in history united by a longing to escape, the ethereal Romanticism of the 19th century and our modern-day fascination with the sensual, sun-drenched spirit of the 1970s. As Romantic artists once pushed back against the iron and smoke of the Industrial Revolution, today’s gaze turns rearward, searching for softness, nature, and a slower pulse. The series unveils a model draped in contemporary pieces cut with seventies undertones—burnt oranges, fluid silhouettes—first captured against a stark backdrop, then transported into hand-painted landscapes of another time. Through collage and refined manipulation, photography slips toward the language of painting, inviting blur, grain, and tactile imperfections. It becomes a meditation on our collective yearning for the essential, reframed, and reimagined through today’s visual language.
— Now featured on Blumenhaus Magazine.

[Credits] Art Director - Inès Kermaïdic @_kerma / Photographer - Margaux Buisson @margauxbuissonn / Photographer Assitant 1 - Manon Léauté @manonleaute / Photographer Assistant 2 - Manon Marin @bymanonmarin / Stylist - Zoé Caccia @zoedressing / Stylist Assistant - Lisa Mallet @lmdemont_ / MUA - Anaïs Kreib @anaiss.faces / Hair - Akane Lova Nakamura @akn_1025 / Model - Céline Zhang - Karin models @ashuuhui @karinmodels_official / Studio - Studio Muze @muze.studio





Renault Carwalk   

[Client] Renault
[Year] 2025
[Made at] Kerma

[Visual Identity, Illustration] 

Graphic design and illustration for Dany Wang's collection for the opening of the Renault store on the Champs-Élysées.

The idea is to reinvent the collections of Parisian souvenir shops, making Parisian tourist clothing more wearable.

[Credits] Art Director : Dany Wang @wanydang / Photography @agathebdn









Sowvital Campaign   

[Client] Sowvital
[Year] 2023
[Made at] Leslie David Studio

[Art Direction, Packaging, Motion] 

Sowvital is a brand that's changing the game of plant care with a three-step routine made of eco-friendly, vegan, and organic-based products. At the Leslie David Studio, we did a collection of seed packets for spring 2023, developing the products, illustrations, and photography to bring the seeds to life. Also creating special content for the launch campaign that showcases the drawings and growing seeds in action. Instagram @sowvitalplantcare. @lesliedavidstudio.

[Credits] Leslie David (AD). Leslie David Capture (Illustration). Salut La Compagnie (Animated Illustration). Emma Le Doyen (Packaging Photography).






Db journey   

[Client] Db journey
[Year] 2021
[Made with] Dany Wang

[Art Direction, Logo] 

With Dany Wang, we were in charge of the rebranding of Db (a Scandinavian brand of technical bags, previously known as Douchebags). Instagram: @dbjourney.








The Do better Project - Before the rebrandingFor the third and final launch of Db x Benjamin Ortega, we’ve developed a collection of products which emit 30% less CO2 than anything else we have made, designed data you can wear and worked closely with you, our Db community. Together we’ve opened the dialogue around sustainability and collected over 584 bags of trash from our streets, forests, mountains, and beaches.

With Dany Wang, we were in charge of the graphic design of the bags and graphic illustration of the project. Very happy to have led this ethical project with Dany for Db.

The idea is to display the ecological progress of the production of the bags directly on the bag, so that the graphics and the information are one.
Studio Standard —  Merch   

[Client] Studio Standard
[Year] 2026
[Made at] Kerma

[Art Direction, Mockup Design] 

A series of soft, tactile paper mockups crafted for Studio Standard. Subtle folds, shadows and muted tones designed to showcase branding, publishing or editorial projects. Logo and visual identity created for this project — now available on Studio Standard’s shop.


Studio Standard —  Paper   

[Client] Studio Standard
[Year] 2026
[Made at] Kerma

[Art Direction, Mockup Design] 

Studio Standard invited me to create a series of mockups for their official collection. I used it as a way to set my editorial visuals in scene, playing with sculptural forms, rich textures, soft contrasts and a touch of light — now available on Studio Standard’s shop.


Renault rnlt   

[Client] Renault
[Year] 2025
[Made at] Kerma

[Photography, Editing] 

Editing & Artistic Direction for @renault_france RNLT la collection The Originals @atelierrenault

[Credits] Design & Art Director : Dany Wang @wanydang / Photography & AD : @alex_pommier @joris.rossi @marine_leroy_photographie / Models : @annabouskywalker @hedigordo / HMU : @chanaelle / Set Design : @ellaperdereau / Stylist : @valentinejaq









Radiant   

[Client] Taipei Zoo
[Year] 2023
[Made at] Kerma
[Visual Identity, Logo]

Creative house founded by Taipei Zoo. Instagram: @radn.t


Information

Email

Kerma [Creative Studio / Graphic Design, Art Direction, Branding and Motion Design]